Whatever business you are in, promotional products are essential to help improve brand image. Right from personalised pens, custom T-shirts to custom beanies, they all help your brand stand apart. Did you know that the first beanies appeared on the scene in the 12th Century in Wales? Back then, they were known as knit caps. These knit caps faded into oblivion before resurfacing in the 1950s as ‘beanies’.
Today, most businesses prefer beanies as promotional products to woo their customers. This sort of promotion helps companies improve their sales and boost revenues.
Here are some reasons why beanies make fantastic promotional products:
The Best form of Advertising
It is easy for you to get your brand noticed by using custom beanies as promotional products. It doesn’t matter if the people wearing them are your employees, customers, or clients; they are mobile advertisements moving around for your benefit.
While selecting this promotional headgear, all you need to focus on are the design and colour, which are the first things that catch others’ attention. Once your brand registers in their minds, they’ll start paying more attention to your products and services, contributing to better sales and revenues.
Most Cost-Effective Promotional Products
Giving away promotional coronets does not cost you much. While there are many effective ways to advertise your brand, giving beanies as promotional products is affordable for small businesses and start-ups, making it a highly sought-after branding tool. It doesn’t cost much to have your logo printed or embroidered on a beanie either.
Beanies can also be customised and delivered to you on short notice. Such short-notice delivery helps you maintain deadlines and saves you a lot of time and money.
Helps Boost Employee Motivation
Your employees could do with some motivation now and then to keep them in high spirits and at their best productivity levels. Giving away promotional beanies to your employees is one of the best ways to keep them motivated.
Being ambassadors to an established or upcoming brand gives them a sense of belonging and makes them feel proud of the organisation they work for. Moreover, they get a sense of being noticed, which makes them feel important in an organisation. Giving promotional products to employees is a nice way to gain their undying loyalty.
Promotional Headgear Can be Gender-Neutral
With increased awareness and tolerance in society, more and more people choose to identify as non-traditional genders. Beanies are neutral to all genders and all ages since anyone can use them.
Most other promotional apparel items are gender-specific and target a specific gender, but not promotional beanies. Another advantage of custom beanies is that they are flexible and don’t have to be of any particular size, as free-size beanies suit most heads and can be adjusted if required. This adaptability makes beanies the go-to promotional products for many employers worldwide.
The most significant advantage of a beanie as a promotional product is that it is easily noticeable and can last for a long time. Beanies last a few years at least, and even if they are lost or stolen, they will still be worn by someone, so they can still fulfil their purpose, which is promoting your business or brand.